Form
The Salon Collection ‘Form’ reflects how traditional French workwear labels have become a source of inspiration for many modern brands. Le Mont Saint Michel, launched in 1913, just a few miles away from the famous abbey after which it was named, combined it’s factory with a school for young war widows. Vétra, whose first motto "Vétra ever lasts,” provided clothing for workers, who, at the time, were compelled to buy their own garments. Le Laboureur ‘The Ploughman’ founded in the early fifties in Burgundy France, continues to use inspiration from the oldest forms of clothing with local made materials and high quality fabrics. Today these iconic brands inspire international fashion including cult brand Vetements who showed an oversized version of the workers chore jacket in their SS16 womenswear collection.
Inspiration
In an age where collective action is usurping the cult of personality, celebrity-led fashion looks stale. The time is right for clothes that represent authenticity and consistency; clothing that’s not trend-related and has stood the test of time. Overalls, dungarees, aprons and palazzo pants hold a modern beauty when fashioned out of fresh white linen and French navy cotton drill.
In an age where collective action is usurping the cult of personality, celebrity-led fashion looks stale. The time is right for clothes that represent authenticity and consistency; clothing that’s not trend-related and has stood the test of time. Overalls, dungarees, aprons and palazzo pants hold a modern beauty when fashioned out of fresh white linen and French navy cotton drill.
In an age where collective action is usurping the cult of personality, celebrity-led fashion looks stale. The time is right for clothes that represent authenticity and consistency; clothing that’s not trend-related and has stood the test of time. Overalls, dungarees, aprons and palazzo pants hold a modern beauty when fashioned out of fresh white linen and French navy cotton drill.
Sassoon Professional Products
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